February 21, 2004

A one-man anti-Kerry smear campaign-- Media Technology --

I got my first Astroturf political spam comment today on my post on California mental illness legislation. The brief comment links to a press release signed by IPRWire founder and staunch Edwards Supporter Hans Schnauber, better known as The Butterfly Guy. Schnauber made the news in 1996 for registering domain names of big companies and then posting Web pages about how awful those companies have been for butterfly habitat.

The Kerry screed itself takes the well-known story of how Kerry discovered only last year that his grandfather was actually Jewish, and how he had taken his own life in 1921, probably due to financial difficulties. It then goes on to make the completely unfounded assertion that "According to sources, including The Boston Globe, Chicago Sun-Times, and Fox News, Senator John Kerry of Massachusetts has a family history of severe mental illness" and asks the ominous question "Will the American people vote for a candidate with a family history of mental illness and clinical depression?" Of course, the release doesn't actually cite the news stories to which it refers, but given a a NetNews post by the author we can guess it refers to the original Boston Globe article and the Sun-Times and Fox News pick-ups, none of which ever mention the possibility of mental illness.

A little web-searching reveals that Hans is hyping the press release on NetNews, posting under the name "Day Bird Loft (loft@pigeons.ws)" (see this post where "Loft" signs his post as "Hans", and note that pigeons.ws points to the same base scripted website as iprwire.net). But in spite of hyping his story in numerous news groups (sometimes even replying to his own message), I've yet to see a response taking him to task for his self-promotion. Given that the NetNews is usually quite aware of spammers, I have to assume he's gotten away with it for four days (a lifetime on the Net) because his posts are mostly hand-crafted, point to an official-sounding press account (most people don't know PRWeb is a for-hire press-release wire service), and because he actually defends himself in the threads he posts to. I probably wouldn't have investigated it either had his comment not been so clearly generated by a spam-bot that got tripped by keywords out of context.

What's the moral of this story? Just another warning of what we already knew:

  1. The Net is a powerful tool for political messages
  2. It's as easy to rumor-monger a lie as it is the truth
  3. On the Internet, no one knows you're not a crowd

Update: Hans comments that he didn't use a spam-bot, just "plain old fashion tech creativity." It's that kind of personal touch that's missing so often from spam in this day of automation — I'm glad to see some craftsmen still put a little of themselves in their work.

From a purely strategic standpoint though, I have to wonder about the choice of mental illness as the hook for this smear campaign. The best whisper campaigns say out loud what people are already wondering. It doesn't have to be true: Gore was an honest man but could be painted as dishonest because of his association with Clinton. (Of course, it helps even more if the rumor has truth to it, as was the case with Clinton.) But I haven't seen anything in Kerry to make me think insanity; it just doesn't connect emotionally. The story would have stuck much better to Dean I expect — people were much more willing to think he was unhinged, and there were already a lot more forces trying to spin him that way. Perhaps when the nomination is over Hans will explain his reasoning and we'll be able to do a post-mortum on his one-man campaign.

References

Posted by bug to Media Technology at February 21, 2004 3:56 PM | TrackBack
Comments

Nice article. Thanks for the promotion.

You are right! I am a one-man campaign on presidential politics.

The only thing I can totally disagree with you about is that you state that I answered my own post - but thats ok.

However, you do seem to understand the power of Internet promotion. Good Job :-)

Hans, aka The Butterfly Guy

Posted by: Hans Schnauber at February 24, 2004 8:16 PM

Hmm. Do you mean that Hans Schnauber and Day Bird Loft are two different people, or simply that Day Bird Loft didn't reply to message <b3e9f1fc.0402201849.13fd4499@posting.google.com> with <b3e9f1fc.0402210844.305a93fa@posting.google.com>? If the former, I'd love to hear why he's signing your name and pointing to your google-harvester; if the latter it wasn't an important point anyway...

Posted by: Bug at February 25, 2004 12:15 AM

Bug

If you look at the post closely you will see that what you call a response to self is not a response but simply a continuation of a post on the statistics of voting - not an answer or a response.

But I can see how you would think that. No problem here.

I congratulate you for being the first person that had a clue of what was going on, though you missed the key element in the results. "You wrote of my endeavors before I completed the project."

What I am doing with this concept is showing how someone with the right format 'not necessarily the right message' could for little or no money put a story out that could override any software - bots or otherwise and become the status quo for the subject matter.

As you know, it is not what is written today but what will remain in the databases for quite some time for those in the future that run searches looking for information. In this case I used politics as it seems to be a good subject for conflict.

Beyond the politics you will find the following 7 URLs are a sample of what can be done with Google rankings on political titles:

Presidential Election - http://groups.google.com/groups?q=presidential+election&ie=UTF-8&oe=UTF-8&hl=en

Presidential Politics -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=presidential+politics&btnG=Google+Search

Presidential Campaign -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=presidential+campaign

Political Campaign -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=political+campaign&btnG=Google+Search

Election Coverage -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=election+coverage

Senator John Edwards -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=senator+john+edwards

Senator John Kerry -
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=senator+john+kerry&btnG=Google+Search

I will let you know when I have completed my dissertation on "Writing and Ranking."

My ending message [ if there is one ] is 'Who will Vote?' - though it be in the present or years from now -

see http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&frame=right&th=64d0a979395cf829&seekm=b3e9f1fc.0402210925.7876fc1f%40posting.google.com#link1

Hans

By the way, I do wish John Edwards was the candidate for the Democratic Party.

Posted by: Hans at February 25, 2004 6:23 AM

Bug [ same post but with live links ]

If you look at the post closely you will see that what you call a response to self is not a response but simply a continuation of a post on the statistics of voting - not an answer or a response.

But I can see how you would think that. No problem here.

I congratulate you for being the first person that had a clue of what was going on, though you missed the key element in the results. "You wrote of my endeavors before I completed the project."

What I am doing with this concept is showing how someone with the right format 'not necessarily the right message' could for little or no money put a story out that could override any software - bots or otherwise and become the status quo for the subject matter.

As you know, it is not what is written today but what will remain in the databases for quite some time for those in the future that run searches looking for information. In this case I used politics as it seems to be a good subject for conflict.

Beyond the politics you will find the following 7 URLs are a sample of what can be done with Google rankings on political titles:

1. Election Coverage

2. Presidential Campaign

3. Presidential Election

4. Presidential Politics

5. Political Campaign

6. Senator John Edwards

7. Senator John Kerry

I will let you know when I have completed my dissertation on "Writing and Ranking."

My ending message [ if there is one ] is 'Who will Vote?' - though it be in the present or years from now -

The Butterfly Guy

"It is never about what is being said, but always about what is being done." Hans Schnauber 2004

Posted by: Hans at February 25, 2004 6:38 AM

Bug [ same post but with live links ]

If you look at the post closely you will see that what you call a response to self is not a response but simply a continuation of a post on the statistics of voting - not an answer or a response.

But I can see how you would think that. No problem here.

I congratulate you for being the first person that had a clue of what was going on, though you missed the key element in the results. "You wrote of my endeavors before I completed the project."

What I am doing with this concept is showing how someone with the right format 'not necessarily the right message' could for little or no money put a story out that could override any software - bots or otherwise and become the status quo for the subject matter.

As you know, it is not what is written today but what will remain in the databases for quite some time for those in the future that run searches looking for information. In this case I used politics as it seems to be a good subject for conflict.

Beyond the politics you will find the following 7 URLs are a sample of what can be done with Google rankings on political titles:

1. Election Coverage

2. Presidential Campaign

3. Presidential Election

4. Presidential Politics

5. Political Campaign

6. Senator John Edwards

7. Senator John Kerry

I will let you know when I have completed my dissertation on "Writing and Ranking."

My ending message [ if there is one ] is 'Who will Vote?' - though it be in the present or years from now -

The Butterfly Guy

"It is never about what is being said, but always about what is being done." Hans Schnauber 2004

Posted by: Hans at February 25, 2004 6:40 AM

Presidential Politics

It seems that presidential politics is going the way of the blogs - making this the first truly presidential election where people have a voice.

Lets just hope it is a voice of reason.

The Butterfly Guy

Posted by: Political Editor at July 22, 2004 12:45 PM
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